Williams Sonoma Home Furniture Books

Williams Sonoma Home (WSH) is a sister brand to Williams Sonoma that extends offerings beyond the kitchen and into furniture and decor. To educate customers about WSH, I designed a suite of lookbooks for retail stores to highlight top furniture collections. I collaborated with Visual Merchandising and Merchant teams to ensure strategic alignment and translate dense product information into an easily digestible, visually appealing design.

  • Develop books for Williams Sonoma retail stores to inspire and educate customers about the WSH’s furniture collections.

  • Books for each furniture category — dining, outdoor, lighting, bar carts, and kitchen islands. On display in retail stores nationwide.

Williams Sonoma Retail Graphics

Williams Sonoma is a well-known American retailer specializing in high-quality kitchenware. This is a range of print graphics designed for Williams Sonoma’s retail stores nationwide. I worked closely with the Visual Merchandising, Copy, and Merchant teams to bring product stories to life while incorporating seasonal narratives.

  • Develop print graphics for retail stores to inspire and educate customers while driving sales.

  • Print Graphics for Retail Stores Nationwide

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